Signal Extraprise

 “No man is an island” and your business isn’t either...especially in the new economic realities of 2009.  

There is no shortage of ways in which a company’s competitive reality and future opportunities can be re-analyzed, but it starts with taking off the blinders and viewing your organization as an element of a much larger picture.

Wholesale tire dealers must differentiate themselves by providing value-added services like:

• the ability of their retail dealers to quickly access manufacturer-supplied consumer selling information

• a centralized tire data resource...continuously updated in real-time...without the need for hours of intensive file maintenance

• a POS-interfaced link between wholesaler and retail operations allowing direct downstream ordering.

“The lines have become blurred between the tire and parts verticals, between the wholesaling and retailing businesses, and between providing parts and providing service. We need best-of-breed technology to harness and manage all that activity.”...Mark Zurcher, Zurcher Tire
 

Business agility means your wholesale tire business is equipped to respond faster and better than your competition to change in all forms and from every direction. The result is a headstart in the race for ensuring unsurpassed competitive edge.

The agility of your business processes depends upon your capabilities to respond to a changing marketplace and develop, implement, and communicate new services...allowing you to exploit profit opportunities before the competition does.

A great business system can make your business, no matter the size, seem “bigger than life.”

“Taking a step back and looking at the big picture, the technology offered by Signal Extraprise empowers us to simultaneously satisfy customers and grow our business because we can do what we do best more efficiently. Our market position has always been that we are ‘the store you can trust.’ Our customers throughout the region count on us for that reason. But without the right tools, living up to that motto can be an extraordinarily expensive proposition in a highly competitive business. We have the competitive edge to make the most productive use of our personnel while ensuring and maintaining the accuracy of data of a wide breadth of inventory to satisfy demand.”...Brooks Swentzel, President of S & S Tire
 

e-Commerce powered by Internet technology within the supply distribution chain comprises much more than allowing your retail customers to easily place orders whenever they want, without tying up your personnel.

In a properly configured, finely tuned system, e-commerce catapults your business into a position of prominence where your customers can also access e-catalogs and fitment guides, check to see if you have the tires in your wholesale inventory, be prompted for alternatives, and finalize the order all on their own.

It’s more than just an ordering tool…it’s a sales machine.

Your competition is leveraging the use of e-commerce to grab business you could have had. They are expanding their customer base and becoming the supplier of choice to customers while you still struggle using expensive counter people and telephones and faxes to conduct business.

"Since deploying the Signal Extraprise system, we've saved money, acquired new customers, and grown our business significantly. We've experienced a 39% increase in on-line sales in the first half of 2008 as compared to the same time last year."...Pat Sandone III, Sandone Tire & Battery

In seeking and gathering new informational insights regarding our businesses, too often it’s common to rush to simple conclusions based upon too little data, restrictive computer systems, and applying old model thinking.

To pioneer new value creation opportunities, it’s also necessary to take technology-based solutions to the next level. Just as electronic cataloging has eliminated the need for counters full of quickly outdated paper books, emerging technologies can provide superior solutions to developing problems.

The eXtraprise vision is all about choices…not compromises.

In an “adapt or die” business world, your business system should work for you; you shouldn’t have to answer to it. We don’t take a cookie cutter approach with your business and don’t impose business rules upon you that handcuff your potential.

Your system’s architecture should include a robust, flexible, easy-to-access database providing the information needed to analyze business operations and drive course corrections while pinpointing emerging opportunities.

“Our Signal Extraprise system is extremely flexible in allowing us to price, no matter how complex the pricing structure. The bottom-line is it is robust and thorough enough to help us do business.”...Mark Zurcher, Zurcher Tire
 

What are the five or ten hot buttons that give you the pulse of your business on a daily basis?

What if you had those available on an executive dashboard at the click of a mouse?

What if you could drill down sideways, regroup, see additional details, and all without ever having to handle a paper report?

The Signal Extraprise Web Reporting Tool can be securely accessed anywhere a web connection is available, so you can manage your business remotely if necessary.

The site is pre-packaged with over 60 industry specific reports. Business owners will find that the core reports needed to measure their Key Operating Indicators are available right out of the box.

For custom reports, Business Object’s Crystal Reports may be used to design, set up, and seamlessly drop them into the website for users to access right away.

And for your sales people who keep the business running…all the things they’ve always wanted are where they need them…no searching through a maze of screens or menus for information…detailed information that real pros use and need every day: Do we have it? Is it on order? From who? When will it be here? What did that cost us? How much profit did we make? All with the click of a mouse.

“The Signal Extraprise Web Reporting Tool has significantly decreased the time it takes for a dealer to put their hands on the pulse of their business. In the past, dealers were subject to a limited set of pre-defined reports that left gaps in the visibility of the business as a whole. Now they can take advantage of a product that has received the input of over 700+ dealers.”...Brian Vukmir, VP Engineering

If you want to find new, uncontested ways of creating and delivering profitable value to customers, it’s necessary to embrace the concept that customer acquisition, management, and retention are not separate processes...but rather three phases of a single customer-centric process.

Independently none are sufficient to sustain growth in your organization.

That's where the eXtraprise concept comes in.

Our innovative systems transcend traditional approaches to customer sales, marketing, and service with a marketing automation solution that integrates the three to deliver long-term success.

The right system for you provides the data needed to track histories, inventory movement, sales gains and losses, sales mixes and trends, what’s being purchased and what isn’t, or whether business is being gained or lost within a product or brand.

From that clean, complete, and actionable customer data, by actively seeking out and interviewing in-depth the very few customers – the most profitable and the least profitable – new insights can be uncovered from these high-potential accounts to spark new action items about how to create next level value for them and other potential customers just like them.

You will be armed with the information needed to find, win, and keep more valuable customers by making the right offers, selling the best products and the right products, and finding solutions to issues before they become problems.
 

Business visions don’t have to be initially perfect; they just have to be good enough to get things started.

Visions that come from a place of powerlessness due to inaccurate or incomplete information are doomed, as are ones that are developed too late to be effective.

It takes an eXtraprise to secure your business.

Never mind just guarding the front gate, your company's most threatening vulnerabilities could reside far outside its walls.

The business world actually thrives on noble visionary experiments…just witness the unbridled success of companies like Starbucks, WalMart, and Home Depot to name a few. The most successful businesses in our industry…the leaders…make informed decisions and take reasonable risks to create positive change.

“Signal Extraprise has continued to deliver the innovative solutions needed which facilitate our visions for the growth and expansion of Best-One.”...Paul Zurcher, Modern Tire Dealer’s Tire Dealer of the Year 2005
 

How do you consistently keep one step ahead of the competition while minimizing the costs associated with each transaction?

You manage your overhead expense and monitor profitability while providing service excellence your competitors only strive to match.

Price and availability checking for a customer needs to be a simple, straightforward process, without the computer system hampering you from conducting business.

Our systems simplify the picking, loading, delivery, and invoicing process. When the Load Lists for each route are printed, they even improve efficiency by directing the warehousemen to load the truck in reverse stop order.

At Signal Extraprise, we combine industry best practices, proven technology and rigorous systems development techniques to enable our clients to grow profitably. We provide a deep understanding of the complexities and process details of the tire and service industries to unify all channels.

Our solutions reflect that industry knowledge.
 

Whether seeking business growth and expansion, improved competitive edge, higher profitability, increased revenue generation, improved customer service, or all of the above, the right technology solution blended with savvy business management will make it happen.

Are you currently a wholesale distributor with a desire to expand into retailing as well? You need a business system that can handle both to be properly positioned.

Or perhaps you’re a wholesale distributor who would like to increase your market penetration by providing a path of least resistance with the retailers ordering from you.

The building blocks for initiating and implementing plans like those consist of a business system designed with the vision to anticipate how wholesalers and their retailers will interact in the future and built to handle those emerging opportunities.
 

What is it that makes you a successful tire wholesaler?

It’s your hard won experience and expertise in the industry – why would you settle for anything less from a business solution provider?

Our deep industry operational expertise and analysis capabilities allow us to “speak your language” while unearthing demonstrable paths for business improvement.

The Signal family of companies adopted the “Extraprise” name to demonstrate a bold new leadership position in providing best-of-breed solutions to an industry struggling with decreasing margins, productivity concerns, business differentiation, and the growing trend to provide one-stop purchase and service outlets.

“The dynamic combination of operational excellence, industry experience, and product leadership differentiate Signal Extraprise solutions in the tire industry. We consider our customers to be business partners and strive to ensure that successful implementation of best-of-breed technology tailored to the needs of their organizations exceeds their expectations.” ...Kevin McKiernan, VP Operations